ray-family

KITCHEN OPTIONS FOUNDER

Kitchen Options, Inc. is a family owned business. Ray Lentine founded the company and his first experience with refacing started back in 1986, when he witnessed the transformation of his Mother’s kitchen. His Mother had several estimates for a complete kitchen rip-out. The estimates were all in the high teens. (Today, over 30 years later, that same kitchen would cost in the high $20s to low $30s to rip-out and replace.) Ray’s brother suggested looking into something that neither Ray nor any of his 6 brothers had ever heard of: Kitchen Cabinet Refacing. Mom Lentine had her kitchen refaced for under $6000.

In 2000 Ray’s Mom decided to move to Florida. It was 14 years since she had her kitchen refaced, but it looked just like new and the house was on the market for just a few days.

Also in 1986 Ray became the Northeast Marketing and Sales Manager for a national franchise called “Mr. Build,” which was part of Century 21 Real Estate. Mr. Build introduced Ray to all phases of home remodeling. He learned the inner workings of everything from plumbing to electrical; from framing a house to interior finish carpentry, from ripping out a kitchen to kitchen refacing.

In 1994 Ray became the New England Sales Manager for Sears Home Central Kitchen Division. Over an 8 year period Ray’s office averaged over 900 refaced kitchens per year. During that time Ray changed the product line from an inferior product made in Canada to a product made by Decorative Specialties in California. He changed the hinges to exterior inexpensive models to European interior hinges. He introduced granite and quartz. He added many more door designs to a lack luster selection. Ray sold, supervised and led a sales team to the sale of over 7000 kitchens during those 8 years.

Then K-Mart bought Sears and everything changed back to a lesser quality product line.

Ray left and started Kitchen Options.

When Ray left Sears he took with him the better finish carpenters and, just as important, the relationship he had with Decorative Specialties. He knew that to be the biggest and the best he needed the best carpenters and the best product. That formula, along with many years of business management, has given New England the largest refacing company. Kitchen Options sells the best products and those products are installed by THE most qualified carpenters in the business.

Today, Kitchen Options is the largest refacing company in New England and one of the top companies in the United States. With offices in Massachusetts, Rhode Island and Connecticut there are Kitchen Options Representatives in Danvers, Medway, Oxford (3), Charlton (2), Chelmsford, Harwich, West Boylston, Whitinsville, Plymouth, Uxbridge, Saugus, Westminster (2), Springfield, Clinton, Massachusetts; Somers, Thompson, Connecticut; Warwick, North Providence, Coventry, North Kingstown, Rhode Island and Salem, Holderness, Keene, New Hampshire.

Kitchen Options can be seen at all of the Home Shows from Western Massachusetts to the Cape to Hartford to Manchester, New Hampshire and from the University of Rhode Island to Worcester and from Wilmington Shriners to Providence. Plus, we are at all of the major State Fairs: Woodstock and Brooklyn, Connecticut; Washington County, Charlestown Seafood Festival and the Quahog Festival in Bristol, Rhode Island. The Topsfield Fair in Massachusetts is huge for us.

Finally, since 1990 Ray has hosted his own radio program. It started on a small 5000 watt station, but by 2001 it was all over the country. It was called, “The Ray Lentine Show: The Business of Owning a Home.” In 2003 Ray and his wife adopted two infant girls. With the large success of Kitchen Options and the responsibility of raising two kids, Ray, with regret, ended his show in the fall of 2009.

One more point about Ray’s radio program. He fielded thousands of questions over those many years. There isn’t a single question about your home that he can’t answer. He is regarded as one of the premier in-home construction experts throughout this country. The quality of the work and the quality of products that Kitchen Options puts into your home is unparalleled.

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